As serious behavioral scientists, at ideas42 we know that biases abound in the world (and in our own minds), and they can make our everyday lives difficult. What’s more, technology, which has been a boon for problem-solvers worldwide across so many different issue areas and industries, can sometimes make this problem worse.
That’s why we did what we do best and used behavioral science in our latest venture to solve our problems. Our previous get-fixed-quick venture, The Selfie Control Stick, is entirely technology-based and designed for scalability, but it’s become clear in the last few years that there is increasing demand for a more comprehensive solution.
Bearing this insight in mind, we are excited to unveil our newest venture: an all-inclusive getaway for you at ideas42 Island—where you can get away from your work, your personal life, the world, from...yourself.
This homo-economicus utopian island is entirely void of any human bias—making it the perfect place to leave your mind behind.
In efforts to avoid information overload, we are, for behavioral science reasons, focused on telling you as little as possible about the team behind this venture, the experience we can offer, or the ‘secret sauce’ involved in making this possible. For this approach, we have won several awards, including the Millennium Confidentiality Award, usually given to defense contractors for protecting state secrets.
So rest easy, because you know nothing about your choice architects! Trust us, it’s in your best interest.